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Adaptive Learning

More Metrics vs. More Completions

By | Adaptive Learning, bots, empathy, simulations | No Comments

Better Training Metrics to Measure Business Impact

I was one of the first people to evangelize the use of Learning Management Systems (LMS) twenty years ago. Now I’m singing a new tune — find a way to measure skill readiness vs. “completions”.

Initially, the LMS systems served a great purpose. But as time went on, companies began adding more and more features to it to help manage various learning activities. I worked with a client who had very robust features for managing classrooms, assessments, catalogs etc. But the bi-product of this was arming trainers with data on the consumption of activities. I could tell you how many people passed an assessment but couldn’t tell you if these same people knew how to really conduct a proper “lock-out tag-out” procedure.

In a recent survey conducted by Donald H Taylor Learning Analytics made the top spot in what the learning

Web analytics concept

the community has a priority interest in 2020. In previous years personalization and adaptive learning held these top spots.

This is great news for Verbal Transactions — as I have been preaching the benefits of more data for the last four years. In our simulator ACES™ (accelerated contact engagement system) we can pinpoint key behaviors that will truly prepare employees for how to do their job well. We are supplying the “system” to measure these behaviors because the standard LMS can’t do this.

For example: In a standard online training program to teach customer service skills, the manager only knows the following:

  1. When the student started and completed the course
  2. What their score on the final assessment or knowledge checks were

In most instances, this course wouldn’t allow the student to complete the course without successfully reaching the passing score.

If you were to build a similar course in ACES™, you would know the following:

  1. When the student started and completed the course
  2. Did they great the customer properly – and how many times it took them to do this according to best practice
  3. Did they properly express the right level of empathy if the customer expressed dissatisfaction?
  4. How well they demonstrated accuracy when keying in information on a screen or recommend proper items to the customer
  5. Did they ask an open-ended question to properly help the customer uncover their needs
  6. Did they paraphrase their understanding of the customer’s requests or needs properly
  7. Were they able to handle the transaction within a reasonable amount of time
  8. Did the offer any cross-selling items at the appropriate time

Anyway, you get the point. With the new digital transformation taking place, organizations can bring this power of more information to them to help trouble-shoot employee performance problems before they impact the customer experience.

If you’d like to see the simulator in action, just click this link.

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How Active Listening Benefits Your Company

By | Adaptive Learning, call center, contact Center, empathy, simulations | No Comments

Responding Authentically Drives Customer Retention

There is a lot of talk around replacing contact center agents with bots or some form of self-service options. But according to research conducted by NewVoiceMedia, 75% of customers still prefer a live agent (voice or chat) to help them solve their issues.

Successful companies know how to create a culture that allows agents to not only express empathy but express the Right level of empathy for the customer’s situation. Here is an example.

A customer who is calling to get roadside assistance because they have a flat tire.

Agent#1 “I apologize for your situation.”

Agent#2 “I’m sure that’s really frustrating for you.”

Agent #2 does a better job of expressing empathy that expresses what the customer must be feeling. They recognize what is going on in the customer’s world. This would be perceived as “more authentic” vs. canned and routine.

You can teach agents how to use the skill of active listening, here are 8 steps created by David Grosman that are right on target with how we teach this skill in our simulator

  1. Approach each dialogue with the goal to learn something. …
  2. Stop talking and focus closely on the speaker. …
  3. Open and guide the conversation. …
  4. Drill down to the details. …
  5. Summarize what you hear and ask questions to check your understanding. …
  6. Encourage with positive feedback.
  7. Listen for total meaning
  8. Pay attention to your responses

I’ve highlighted number 5 as this step is really critical step.  It demonstrates to the customer that you truly understand their situation and can accurately paraphrase what is going on.

When the customer senses you are truly trying to get to the heart of their issue or how to help them out. This builds a level of trust. This connection is priceless and should not be taken lightly. When customers feel you are trustworthy they are more likely to continue doing business with you.

 

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Seat Time vs. Skill Readiness

By | Adaptive Learning, bots, simulations | No Comments

How to Get the CEO to Notice

Did you know that only 8% of CEOs see a direct correlation to the money they spend on training and business impact? This is one of the reasons why training is the first thing to get cut from a budget when tightening the purse strings.

Why is this?

I’ve been in the corporate training space for almost 30 years now (yikes!). I was lucky enough to follow the evolution of how technology has impacted the delivery and access to corporate training but I have also seen it become a detriment as well.

When electronic delivery or eLearning was first introduced companies proclaimed “Now you can cost-effectively train employees on hundreds of topics.” This never happened, even though the vendors successfully sold libraries of 100’s of courses to their clients, only a handful were really useful to the organization at any given time.

Once the evolution of LMS’s (learning management systems) came about it was the holy grail of managing and delivering training. At first, this was great. As companies grew comfortable with LMSs they began to turn them into something beyond their original intent.

evolution LMS

Evolution LMS

As this image shows, LMS and digital delivery of training have evolved from one to many to agile. But the fact of the matter is, managers and executives have no solid information to tell them if the employee can actually perform the task the training was intended to teach them.

Technology — that is not necessarily new- AR/VR and simulations have a better approach at measuring skill readiness. In the past, these learning platforms were too cost-prohibitive. The digital demand has driven the costs of these solutions down allowing for increased access. I still see a lot of organizations trying to fit these delivery mechanisms into the same SCORM world but it just doesn’t work.

We need to explore how an organization will benefit from exploring learning solutions that truly measure skill readiness vs. just seat time or completion stats. With the availability of AI/ RPA and big data and predictive analytics, we can build and deliver training that helps employees learn new skills faster and more competently. This translates into a direct tie to business impact.

If you’re at all curious to see an example of AI/predictive analytics and simulation learning visit our video page.Videos

 

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